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Market-based Management: Strategies for Growing Customer Value and Profitability Market-based Management: Strategies for Growing Customer Value and Profitability by Roger J. Best

Market-based Management: Strategies for Growing Customer Value and Profitability

by Roger J. Best


ISBN 13: 9780130082183

Format: Paperback (432 pages)
Publisher: Prentice Hall
Published: 31 Dec 2002

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