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Contemporary Issues in Marketing and Consumer Behaviour Contemporary Issues in Marketing and Consumer Behaviour by Pauline Maclaran, Elizabeth Parsons

Contemporary Issues in Marketing and Consumer Behaviour

by Pauline Maclaran, Elizabeth Parsons


ISBN 13: 9780750687393

Format: Paperback (232 pages)
Publisher: A Butterworth-Heinemann Title
Published: 18 Mar 2009

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Critical Marketing: Defining the field Critical Marketing: Defining the field by Richard Elliott, Michael Saren, Avi Shankar, Pauline Maclaran, Christina Goulding, Miriam Caterall

Critical Marketing: Defining the field

by Richard Elliott, Michael Saren, Avi Shankar, Pauline Maclaran, Christina Goulding, Miriam Caterall


ISBN 13: 9780750680660

Format: Paperback (288 pages)
Publisher: A Butterworth-Heinemann Title
Published: 31 May 2007

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