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Marketing Management: A Strategic Decision-Making Approach

by N/A

ISBN 13: 9780071267762

Format: Paperback (560 pages)
Publisher: McGraw-Hill Higher Education
Published: 01 Jun 2009

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Marketing Management: A Strategic Decision-Making Approach

by John Mullins,Orville C Walker,Jr., Harper W Boyd

ISBN 13: 9780073381169

Format: Paperback (576 pages)
Publisher: McGraw-Hill Higher Education
Published: 01 Mar 2009
Other Format: Paperback

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Marketing Strategy: A Decision Focused Approach

by N/A

ISBN 13: 9780070171466

Format: Paperback (384 pages)
Publisher: McGraw-Hill Higher Education
Published: 01 Mar 2010

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