Consumer Behavior
by Henry Assael
ISBN 13: 9780618222155
Format: Hardcover (656 pages) Publisher: Houghton Mifflin Published: 27 Aug 2003
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Consumer Behavior and Marketing Action
ISBN 13: 9780534075309
Format: Hardcover (746 pages) Publisher: PWS Published: 14 Feb 1987 Other Format: Hardcover