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Global Marketing Management

by Steve Carter, Kiefer Lee

ISBN 13: 9780199239429

Format: Paperback (580 pages)
Publisher: OUP Oxford
Published: 19 Mar 2009
Other Format: Paperback

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Global Marketing Management: Changes, Challenges and New Strategies

by Steve Carter, Kiefer Lee

ISBN 13: 9780199267521

Format: Paperback (632 pages)
Publisher: OUP Oxford
Published: 31 Mar 2005
Other Format: Paperback

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