International Marketing (The Dryden Press series in marketing)
by Vern Terpstra, Ravi Sarathay
ISBN 13: 9780030180224
Format: Hardcover (700 pages) Publisher: South-Western Published: 01 Oct 1996 Other Format: Hardcover, Paperback
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The Cultural Environment of International Business
by Vern Terpstra, Kenneth David
ISBN 13: 9780538800037
Format: Paperback (272 pages) Publisher: South-Western Published: 01 Aug 1990