Framework for Marketing Management
by Philip Kotler,Kevin Lane Keller
ISBN 13: 9780273752516
Format: Paperback (360 pages) Publisher: Pearson Education Published: 28 Apr 2011
Save for later
Strategic Brand Management (International Edition)
by Kevin Lane Keller
ISBN 13: 9780131105836
Format: Paperback (788 pages) Publisher: Pearson Published: 01 Aug 2002 Other Format: Hardcover, Paperback