Beyond the Familiar: Long-Term Growth Through Customer Focus and Innovation
by Patrick Barwise,Sean Meehan
ISBN 13: 9780470976319
Format: Hardcover (184 pages) Publisher: John Wiley & Sons Published: 11 Mar 2011
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Beyond Traditional Marketing: Innovations in Marketing Practice (IMD Executive Development Series)
by Kamran Kashani,Jean-Pierre Jeannet,Jacques Horovitz,Sean Meehan,Adrian Ryans,Dominique Turpin,John Walsh
ISBN 13: 9780470011461
Format: Paperback (324 pages) Publisher: John Wiley & Sons Published: 08 Apr 2005