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Essentials of Marketing 4/e Essentials of Marketing 4/e by Geoff Lancaster,Lester Massingham

Essentials of Marketing 4/e

by Geoff Lancaster,Lester Massingham


ISBN 13: 9780077098605

Format: Paperback (570 pages)
Publisher: McGraw-Hill Education
Published: 01 Dec 2001

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Marketing Case Studies: How to Tackle Them: How to Answer Them (Marketing Series: Student) Marketing Case Studies: How to Tackle Them: How to Answer Them (Marketing Series: Student) by Geoff Lancaster,Lester Massingham

Marketing Case Studies: How to Tackle Them: How to Answer Them (Marketing Series: Student)

by Geoff Lancaster,Lester Massingham


ISBN 13: 9780750620116

Format: Paperback (214 pages)
Publisher: A Butterworth-Heinemann Title
Published: 30 Aug 1995

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Essentials of Marketing: Text and Cases Essentials of Marketing: Text and Cases by Geoff Lancaster, Lester Massingham

Essentials of Marketing: Text and Cases

by Geoff Lancaster, Lester Massingham


ISBN 13: 9780077077280

Format: Hardcover (512 pages)
Publisher: McGraw-Hill Publishing Co.
Published: Jul 1993
Other Format: Paperback

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Essentials of Marketing Management Essentials of Marketing Management by Geoffrey Lancaster,Lester Massingham

Essentials of Marketing Management

by Geoffrey Lancaster,Lester Massingham


ISBN 13: 9780415553476

Format: Paperback (552 pages)
Publisher: Routledge
Published: 10 Sep 2010

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Essentials of Marketing: Text and Cases Essentials of Marketing: Text and Cases by Geoff Lancaster,Lester Massingham

Essentials of Marketing: Text and Cases

by Geoff Lancaster,Lester Massingham


ISBN 13: 9780070841819

Format: Paperback (430 pages)
Publisher: McGraw-Hill Publishing Co.
Published: 01 Jan 1988
Other Format: Hardcover

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Strategic Marketing Planning and Evaluation (Marketing in Action) Strategic Marketing Planning and Evaluation (Marketing in Action) by Geoff Lancaster, Lester Massingham

Strategic Marketing Planning and Evaluation (Marketing in Action)

by Geoff Lancaster, Lester Massingham


ISBN 13: 9780749417840

Format: Paperback (160 pages)
Publisher: Kogan Page Ltd
Published: 27 Nov 1996

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Mini Cases in Marketing (Marketing Series: Student) Mini Cases in Marketing (Marketing Series: Student) by Lester Massingham, Geoffrey A. Lancaster

Mini Cases in Marketing (Marketing Series: Student)

by Lester Massingham, Geoffrey A. Lancaster


ISBN 13: 9780750601719

Format: Paperback (180 pages)
Publisher: Butterworth-Heinemann Ltd
Published: Mar 1991
Other Format: Paperback

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Marketing Management Marketing Management by Geoff Lancaster,Lester Massingham

Marketing Management

by Geoff Lancaster,Lester Massingham


ISBN 13: 9780077074203

Format: Hardcover (400 pages)
Publisher: McGraw-Hill Publishing Co.
Published: 01 Sep 1992
Other Format: Paperback

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The Marketing Primer (Marketing S.) The Marketing Primer (Marketing S.) by Geoff Lancaster,Lester Massingham

The Marketing Primer (Marketing S.)

by Geoff Lancaster,Lester Massingham


ISBN 13: 9780434910922

Format: Paperback (256 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 17 Oct 1988

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Marketing Management Marketing Management by Geoff Lancaster, Lester Massingham

Marketing Management

by Geoff Lancaster, Lester Massingham


ISBN 13: 9780077097523

Format: Paperback (456 pages)
Publisher: McGraw-Hill Inc.,US
Published: 01 Mar 2001
Other Format: Hardcover

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Mini Cases in Marketing (Marketing S.) Mini Cases in Marketing (Marketing S.) by Lester Massingham, Geoffrey A. Lancaster

Mini Cases in Marketing (Marketing S.)

by Lester Massingham, Geoffrey A. Lancaster


ISBN 13: 9780434913121

Format: Paperback (180 pages)
Publisher: Heinemann Professional
Published: 26 Mar 1990
Other Format: Paperback

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Essentials of Marketing Management Essentials of Marketing Management by Geoff Lancaster,Lester Massingham

Essentials of Marketing Management

by Geoff Lancaster,Lester Massingham


ISBN 13: 9781138038967

Format: Illustrated (474 pages)
Publisher: Routledge
Published: 30 Aug 2017

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