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Advances in Advertising Research IX: Power to Consumers (European Advertising Academy) Advances in Advertising Research IX: Power to Consumers (European Advertising Academy) by Verolien Cauberghe, Liselot Hudders, Martin Eisend

Advances in Advertising Research IX: Power to Consumers (European Advertising Academy)

by Verolien Cauberghe, Liselot Hudders, Martin Eisend


ISBN 13: 9783658226800

Format: Hardcover (368 pages)
Publisher: Springer Gabler
Published: 04 Aug 2018

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