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Revealing the Corporation: Perspectives on Identity, Image, Reputation and Corporate Branding Revealing the Corporation: Perspectives on Identity, Image, Reputation and Corporate Branding by Stephen Greyser, John Balmer

Revealing the Corporation: Perspectives on Identity, Image, Reputation and Corporate Branding

by Stephen Greyser, John Balmer


ISBN 13: 9780415284219

Format: Paperback (352 pages)
Publisher: Routledge
Published: 13 Mar 2003

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