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Marketing Communication Policies

by Rainer Busch, Margarete Seidenspinner, Fritz Unger

ISBN 13: 9783540373223

Format: Hardcover (260 pages)
Publisher: Springer
Published: 30 Oct 2006

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Integriertes Marketing: Strategie - Organisation - Instrumente

by Rainer Busch,Wolfgang Fuchs,Fritz Unger

ISBN 13: 9783834909916

Format: Perfect Paperback (1004 pages)
Publisher: Gabler, Betriebswirt.-Vlg
Published: Nov 2008

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