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Social Communication in Advertising: Consumption in the Mediated Marketplace

by William Leiss, Sut Jhally, Stephen Kline, Jacqueline Botterill

ISBN 13: 9780415966764

Format: Paperback (432 pages)
Publisher: Routledge
Published: 28 Sep 2005
Other Format: Paperback

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The Codes of Advertising: Fetishism and the Political Economy of Meaning in the Consumer Society

by Sut Jhally

ISBN 13: 9780415903530

Format: Paperback (242 pages)
Publisher: Routledge
Published: 14 Mar 1991

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