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Cases in European Marketing Management (The Irwin series in marketing)

by John A. Quelch,etc., Kamran Kashani, Sandra Vandermerwe

ISBN 13: 9780256157222

Format: Paperback (544 pages)
Publisher: Irwin Professional Publishing
Published: 01 Feb 1994

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Managing Global Marketing: Cases and Text

by Kamran Kashani

ISBN 13: 9780534929770

Format: Hardcover (508 pages)
Publisher: PWS
Published: 06 Mar 1992

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