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Global Brand Strategy: Unlocking Branding Potential Across Countries Cultures and Markets Global Brand Strategy: Unlocking Branding Potential Across Countries Cultures and Markets by Sicco Van Gelder

Global Brand Strategy: Unlocking Branding Potential Across Countries Cultures and Markets

by Sicco Van Gelder


ISBN 13: 9780749440237

Format: Hardcover (272 pages)
Publisher: Kogan Page
Published: 05 Sep 2003

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Branding cluster sheet: Global Brand Strategy: Unlocking Branding Potential Across Countries, Cultures and Markets: 10 Branding cluster sheet: Global Brand Strategy: Unlocking Branding Potential Across Countries, Cultures and Markets: 10 by Sicco van Gelder

Branding cluster sheet: Global Brand Strategy: Unlocking Branding Potential Across Countries, Cultures and Markets: 10

by Sicco van Gelder


ISBN 13: 9780749444693

Format: Paperback (260 pages)
Publisher: Kogan Page
Published: 03 Sep 2005
Other Format: Hardcover

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Beyond Branding: How the New Values of Transparency and Integrity are Changing the World of Brands Beyond Branding: How the New Values of Transparency and Integrity are Changing the World of Brands by Nicholas Ind,Chris Macrae,Thomas Gad,John Caswell,Simon Anholt,Sicco van Gelder,Jack Yan,et al

Beyond Branding: How the New Values of Transparency and Integrity are Changing the World of Brands

by Nicholas Ind,Chris Macrae,Thomas Gad,John Caswell,Simon Anholt,Sicco van Gelder,Jack Yan,et al


ISBN 13: 9780749441159

Format: Hardcover (236 pages)
Publisher: Kogan Page
Published: 10 Oct 2003

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