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Marketing Hospitality and Tourism Marketing Hospitality and Tourism by Philip Kotler, John T. Bowen Ph.D. CHE, James C. Makens PH.D.

Marketing Hospitality and Tourism

by Philip Kotler, John T. Bowen Ph.D. CHE, James C. Makens PH.D.


ISBN 13: 9780130807953

Format: Hardcover (816 pages)
Publisher: Prentice Hall
Published: 27 Jul 1998

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