Marketing Communications: A European Perspective
by N/A
ISBN 13: 9780273721383
Format: Paperback (660 pages) Publisher: Financial Times/ Prentice Hall Published: 25 Mar 2010 Other Format: Paperback
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How Cool Brands Stay Hot: Branding to Generation Y
by Joeri Van Den Bergh,Mattias Behrer
ISBN 13: 9780749462505
Format: Hardcover (272 pages) Publisher: Kogan Page Published: 03 Feb 2011
by Prof Patrick De Pelsmacker, Prof Maggie Geuens, Joeri Van Den Bergh
ISBN 13: 9780273685005
Format: Paperback (578 pages) Publisher: Financial Times/ Prentice Hall Published: 05 Feb 2004 Other Format: Paperback