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Promotional Culture and Convergence: Markets, Methods, Media

by Helen Powell

ISBN 13: 9780415672795

Format: Hardcover (256 pages)
Publisher: Routledge
Published: 11 Apr 2013

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The Advertising Handbook (Media Practice)

by Jonathan Hardy, Iain Macrury, Helen Powell

ISBN 13: 9781138678828

Format: Hardcover (302 pages)
Publisher: Routledge
Published: 27 Feb 2018

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