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E-Marketing Strategy

by Ian Chaston

ISBN 13: 9780077097530

Format: Paperback (328 pages)
Publisher: McGraw-Hill Higher Education
Published: 01 Sep 2000

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Customer-focused Marketing: Actions for Delivering Greater Internal and External Customer Satisfaction (McGraw-Hill Marketing for Professionals)

by Ian Chaston

ISBN 13: 9780077076986

Format: Hardcover (222 pages)
Publisher: McGraw-Hill Publishing Co.
Published: 01 Oct 1992

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Entrepreneurial Marketing: Competing by Challenging Conventions

by Ian Chaston

ISBN 13: 9781557532169

Format: Paperback (255 pages)
Publisher: Purdue University Press
Published: 05 Feb 2000

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Strategy for Sustainable Competitive Advantage: Surviving Declining Demand and China's Global Development (Routledge Research in Organizational Behavior and Strategy)

by Ian Chaston

ISBN 13: 9780415522748

Format: Hardcover (314 pages)
Publisher: Routledge
Published: 02 Apr 2012

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Boomer Marketing

by Ian Chaston

ISBN 13: 9780415489621

Format: Hardcover (280 pages)
Publisher: Routledge
Published: 04 Jun 2009
Other Format: Paperback

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Boomer Marketing

by Ian Chaston

ISBN 13: 9780415489638

Format: Paperback (280 pages)
Publisher: Routledge
Published: 01 Jun 2009

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