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Going Negative: How Political Advertisements Shrink and Polarize the Electorate

by Stephen Ansolabehere, Shanto Iyengar

ISBN 13: 9780684822846

Format: Hardcover (256 pages)
Publisher: Simon & Schuster Ltd
Published: 02 Sep 1996

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The Media Game: American Politics in the Television Age (New topics in politics series)

by Stephen Ansolabehere, Roy Behr, Shanto Iyengar

ISBN 13: 9780023599651

Format: Paperback (248 pages)
Publisher: Macmillan USA
Published: 13 Aug 1992

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