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Product Leadership: Creating and Launching Superior New Products

by Robert G. Cooper

ISBN 13: 9780738201566

Format: Paperback (336 pages)
Publisher: Perseus Books
Published: 29 Jul 1999

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Winning at New Products

by Robert G. Cooper

ISBN 13: 9781850917694

Format: Hardcover (270 pages)
Publisher: Kogan Page Ltd
Published: 30 Dec 1988
Other Format: Paperback

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Winning at New Products: Accelerating the Process from Idea to Launch

by Robert G. Cooper

ISBN 13: 9780201563818

Format: Paperback (384 pages)
Publisher: Perseus Books,U.S.
Published: Oct 1993
Other Format: Hardcover, Paperback

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Winning at New Products: Accelerating the Process from Idea to Launch

by Robert G. Cooper

ISBN 13: 9780738204635

Format: Paperback (448 pages)
Publisher: Basic Books
Published: 03 May 2001
Other Format: Hardcover, Paperback

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Product Leadership Pathways to Profitable Innovation

by Robert G. Cooper

ISBN 13: 9780465014330

Format: Hardcover (304 pages)
Publisher: Basic Books
Published: 13 Dec 2004

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Product Development for the Service Sector: Lessons from Market Leaders

by Robert G. Cooper, Scott Edgett

ISBN 13: 9780738201054

Format: Paperback (288 pages)
Publisher: Perseus Books
Published: 01 Oct 1999

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