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Unique, Now or Never: The Brand is the Company Driver in the New Value Economy Unique, Now or Never: The Brand is the Company Driver in the New Value Economy by Jesper Kunde

Unique, Now or Never: The Brand is the Company Driver in the New Value Economy

by Jesper Kunde


ISBN 13: 9780273659624

Format: Hardcover (352 pages)
Publisher: Financial Times/ Prentice Hall
Published: 29 Apr 2002

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