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Social Marketing: Theoretical and Practical Perspectives (Advertising & Consumer Psychology)

by etc., Marvin E. Goldberg, Martin Fishbein, Susan E. Middlestadt

ISBN 13: 9780805824995

Format: Hardcover (480 pages)
Publisher: Lawrence Erlbaum Associates Inc
Published: 12 Jun 1997

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The Big Fix: How the Pharmaceutical Industry Rips Off American Consumers (Publicaffairs Reports)

by Katharine Greider

ISBN 13: 9781586481858

Format: Paperback (216 pages)
Publisher: PublicAffairs
Published: 17 Apr 2003

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