Restaurant Chains in China: The Dilemma of Standardisation versus Authenticity

Restaurant Chains in China: The Dilemma of Standardisation versus Authenticity

by Guojun Zeng (Author), Frank M. Go (Contributor), Henk J. de Vries (Contributor)

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Format: Paperback
Pages: 144
Edition: Softcover reprint of the original 1st ed. 2019
Publisher: Palgrave Macmillan
Published: 06 Nov 2019

ISBN 10: 9811345449
ISBN 13: 9789811345449