Strategic Research and Political Communication for NGOs: Initiating Policy Change

Strategic Research and Political Communication for NGOs: Initiating Policy Change

by TheAccentureFoundation (Editor), SchoolofCommunicationManagement (Editor), TheBanyan (Editor)

Synopsis

Offers a fresh paradigm to NGO managers in effecting policy change. Drawing on principles of corporate governance, this work presents a hands-on approach to positioning one's cause effectively with stakeholders, policy-makers, media and the general public.

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More Information

Format: Paperback
Pages: 208
Publisher: Sage Publications Pvt. Ltd
Published: 15 Oct 2009

ISBN 10: 8132101200
ISBN 13: 9788132101208