by Gisela Kozak (Editor), Gisela Kozak (Editor), Julius Wiedemann (Editor), - (Author), - (Author)
The proof is in the package. No other book on the market explores global contemporary packaging to the extent and detail that Package Design Now! does. Practically everything you buy comes in some sort of package - some are just functional, while others strive to be as innovative, elegant, and eye-catching as possible. This encyclopedic resource, divided into chapters by type (such as cosmetics, household products, food, beverage, electronics, industrial, and clothing) explores the work of top design and branding offices from all around the world. Also included are chapters on material and processes, giving readers a peek at the way packaging is made and designed. This unique tome is indispensable for design and marketing professionals, as well as anyone who wants to know more about what makes a great package.
Format: Illustrated
Pages: 416
Edition: Illustrated
Publisher: Taschen GmbH
Published: 12 Jul 2008
ISBN 10: 3822840319
ISBN 13: 9783822840313