Advances in Advertising Research VIII: Challenges in an Age of Dis-Engagement (European Advertising Academy)

Advances in Advertising Research VIII: Challenges in an Age of Dis-Engagement (European Advertising Academy)

by Martin Eisend (Editor), Martin Eisend (Editor), Vesna Zabkar (Editor)

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Format: Paperback
Pages: 308
Edition: Softcover reprint of the original 1st ed. 2017
Publisher: Springer Gabler
Published: 12 May 2018

ISBN 10: 3658215208
ISBN 13: 9783658215200