Advances in Advertising Research (Vol. V): Extending the Boundaries of Advertising: 5 (European Advertising Academy)

by Patrick De Pelsmacker (Series Editor), Shintaro Okazaki (Series Editor), Ivana Busljeta Banks (Editor)

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2016
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Format: Paperback
Pages: 344
Edition: Softcover reprint of the original 1st ed. 2015
Publisher: Springer Gabler
Published: 29 Oct 2016
ISBN 10: 3658140909
ISBN 13: 9783658140908

Advances in Advertising Research (Vol. V): Extending the Boundaries of Advertising: 5 (European Advertising Academy)

New

$73.72

$73.72

More Information