Sales Excellence: Systematic Sales Management: 18 (Management for Professionals)

Sales Excellence: Systematic Sales Management: 18 (Management for Professionals)

by Christian Homburg (Author), Christian Homburg (Author), Heiko Schäfer (Author), Janna Schneider (Author)

Synopsis

This thought-provoking book considers organizational sales performance at a high, strategic level, offering specific guidance in managing the entire organization's sales function. The authors introduce and apply a practical checklist-based scoring system.

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More Information

Format: Hardcover
Pages: 336
Edition: 2012
Publisher: Springer
Published: 01 Sep 2012

ISBN 10: 3642291686
ISBN 13: 9783642291685