by HennerGimpel (Author)
The attachment effect can hinder effective negotiation. Parties are influenced by their subjective expectations formed on account of the exchange of offers, they form reference points, and loss aversion potentially leads to a change of preferences when expectations change.
Format: Paperback
Pages: 282
Edition: illustrated edition
Publisher: Springer
Published: 08 Jun 2007
ISBN 10: 3540722254
ISBN 13: 9783540722250