Optimal Bundling: Marketing Strategies for Improving Economic Performance

by Andreas Herrmann (Editor), Georg Wuebker (Editor), Ralph Fuerderer (Editor)

New
Hardcover
1999
$216.19

$216.19

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20+ in stock

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Format: Hardcover
Pages: 312
Edition: 1999
Publisher: Springer
Published: 21 Jan 1999
ISBN 10: 3540652477
ISBN 13: 9783540652472

Optimal Bundling: Marketing Strategies for Improving Economic Performance

New

$216.19

$216.19

More Information