Media Management: Leveraging Content for Profitable Growth

by Andrej Vizjak (Editor), Max Josef Ringlstetter (Editor)

New
Illustrated
2002
$126.61

As the media converge with the telecommunication industry, leveraging content becomes key for both formerly separate industries. This book explains why and how more content leverage becomes reality.

Synopsis

As the media converge with the telecommunication industry, leveraging content becomes key for both formerly separate industries. This book explains why and how more content leverage becomes reality.

$126.61

Quantity

20+ in stock

More Information

Format: Illustrated
Pages: 202
Edition: 2003
Publisher: Springer
Published: 10 Dec 2002
ISBN 10: 3540440054
ISBN 13: 9783540440055

Media Management: Leveraging Content for Profitable Growth

New

$126.61

Synopsis

$126.61

More Information