by Ansgar Zerfass (Contributor), Ansgar Zerfass (Contributor), Piet Verhoeven (Contributor), Ángeles Moreno (Contributor), Ralph Tench (Author), Dejan Vercic (Contributor)
Exploring the implications of 10 years of data from more than 21,000 communication professionals across Europe, combined with case studies and interviews with senior communication directors from top European companies and organisations, this book provides an insight into how to build, develop and lead excellent communication.
Format: Paperback
Pages: 247
Edition: 1st ed. 2017
Publisher: Palgrave Macmillan
Published: 04 Apr 2017
ISBN 10: 3319488597
ISBN 13: 9783319488592