The Satisfaction of Change: How Knowledge and Innovation Overcome Loyalty in Decision-Making Processes (Palgrave Studies in Democracy, Innovation, and Entrepreneurship for Growth)

by Manlio Del Giudice (Author), Maria Rosaria Della Peruta (Author), Maria Rosaria Della Peruta (Author), Manlio Del Giudice (Author)

New
Hardcover
2016
$142.66

This book analyzes the impact of the digital economy on customer satisfaction, shopping experience, resistance to change, script theory, and loyalty.

Synopsis

This book analyzes the impact of the digital economy on customer satisfaction, shopping experience, resistance to change, script theory, and loyalty.

$142.66

Quantity

20+ in stock

More Information

Format: Hardcover
Pages: 154
Edition: 1st ed. 2017
Publisher: Palgrave Macmillan
Published: 14 Nov 2016
ISBN 10: 3319418831
ISBN 13: 9783319418834

The Satisfaction of Change: How Knowledge and Innovation Overcome Loyalty in Decision-Making Processes (Palgrave Studies in Democracy, Innovation, and Entrepreneurship for Growth)

New

$142.66

Synopsis

$142.66

More Information