Global Perspectives in Marketing for the 21st Century: Proceedings of the 1999 World Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)

Global Perspectives in Marketing for the 21st Century: Proceedings of the 1999 World Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)

by Ajay K . Manrai (Editor), H.LeeMeadow (Editor)

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Format: Paperback
Pages: 540
Edition: Softcover reprint of the original 1st ed. 2015
Publisher: Springer
Published: 29 Oct 2016

ISBN 10: 3319386972
ISBN 13: 9783319386973