Proceedings of the 1996 Academy of Marketing Science (AMS) Annual Conference (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)

Proceedings of the 1996 Academy of Marketing Science (AMS) Annual Conference (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)

by Elizabeth J. Wilson (Author), Joseph F. Hair Jr. (Editor)

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Format: Paperback
Pages: 336
Edition: Softcover reprint of the original 1st ed. 2015
Publisher: Springer
Published: 22 Oct 2016

ISBN 10: 3319366912
ISBN 13: 9783319366913