Strategy is Digital: How Companies Can Use Big Data in the Value Chain (Management for Professionals)

Strategy is Digital: How Companies Can Use Big Data in the Value Chain (Management for Professionals)

by Carlos Cordon (Author), Pau Garcia-Milà (Author), Teresa Ferreiro Vilarino (Author)

Synopsis

This book presentsstrategies and practices to allow everyday companies to cope with thefundamentally changing landscape of business models and to take advantage ofthe huge business opportunities arising from the advent of big data.

$94.38

Quantity

20+ in stock

More Information

Format: Hardcover
Pages: 156
Edition: 1st ed. 2016
Publisher: Springer
Published: 09 Jun 2016

ISBN 10: 331931131X
ISBN 13: 9783319311319