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Vision & Values in Design Management

Vision & Values in Design Management

by David Hands (Author)

  • New

    Paperback 2009

    $35.20
Synopsis

This title demonstrates to students the value of design as a key strategic resource that can be utilized in the pursuit of securing a competitive advantage within highly complex and emergent markets. It offers contributions from key thinkers and practitioners drawn from both industry and academia to provide an essential guide to the development, key issues and future directions of design management.

$35.20

Quantity

1 in stock

More Information

Format: Paperback
 Pages: 192
 Edition: illustrated edition
 Publisher: AVA Publishing
Published: 31 Aug 2009
ISBN 10: 2940373795
ISBN 13: 9782940373796

Media Reviews
'Well written book, easy to read. Highly relevant to the course I am teaching. This book is recommended to students along with Design Management by Kathryn Best.' Eun-Kyong Baek, De Montfort University, UK. 'Highly relevant and stimulating for MA Design Strategy students.' Ray Holland, Brunel University, UK. 'One of the real appeals of this and other texts in the series is the appeal of the books' layout ... Product examples are refreshingly different from many of the usual examples cited in design-related journals.' Miles Park, University of South Wales, Australia. 'It will definitely be used for future lectures on the Masters course, 'MA Design Practice and Management'. Easy to read and visually pleasing.' Dorothy Evans, Glasgow Caledonian University, UK.
Author Bio
David Hands is award leader for the MA Design Management course at Staffordshire University, UK. David is also co-author of the recently published book Design Management: Exploring Fieldwork and Applications.