The Salesperson's Secret Code: The Belief Systems That Distinguish Winners

The Salesperson's Secret Code: The Belief Systems That Distinguish Winners

by Mark Ridley (Author), TimChapman (Author), IanMills (Author), Ben Laker (Author)

Synopsis

What makes a great salesperson? What beliefs, attitudes and behaviors are linked to being a top performing salesperson? What impact does culture, industry and sales context have? And does a formal sales methodology or process make a difference? This book is for any sales professional, or indeed anyone involved in the sales process of their company, who wants to learn the secrets of successful selling. Based on interviews and analyses (qualitative and quantitative) of 300 of the world's leading salespeople, across a mix of industries, cultures and context, the authors present the most rigorous evaluation of how salespeople behave and how they are driven. In doing so, they reveal the secret code behind consistent and high-level success in sales.

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More Information

Format: Hardcover
Pages: 240
Publisher: LID Publishing
Published: 28 Sep 2017

ISBN 10: 1911498002
ISBN 13: 9781911498001

Media Reviews

The authors of The Salesperson's Secret Code combine hard data with intelligent insight to show, with verve and skill, how the world's best salespeople continue to thrive in uncertain times and how others can learn from their success. Sales is now an integral part of every role, making this an essential read for all business professionals.

--Daniel Pink, author of Drive and To Sell is Human

The Salespersons' Secret Code uses great research to tap into what makes the best sales people tick. Simple, easy to understand and filled with insight. It should be a must read for all those who want to be successful in sales and all those who want to recruit the best sales people.

--Chris Newitt, Global Sales Director, Jaguar Land Rover

This is a practical manual for anyone who wants to be better at selling. It is full of useful tips and wise advice from experts who really understand their craft. If you want to close more deals, then this is the book to help you win.

--Luke Johnson, Chairman of Risk Capital Partners, former Chairman of Channel 4 Television, and The Sunday Times columnist
Author Bio
The book is a collaboration between Ian Mills, Mark Ridley, Ben Laker and Tim Chapman from Transform Performance International. All of them have extensive global experience working in performance improvement, both from an academic and a practitioner perspective.