How to Sell and Market Your Way Out of This Recession and Get Your Business Buzzing Like Never Before (even Though Your Customers Don't Want to Know!)

How to Sell and Market Your Way Out of This Recession and Get Your Business Buzzing Like Never Before (even Though Your Customers Don't Want to Know!)

by NicholasBate (Author)

Synopsis

Whether you are running a four-man window cleaning business, a one woman consultancy or you are responsible for the EMEA quarterly target, this book is for you. (Hope you don't mind if we refrain from repeating the title too often). Selling is the one and only key to surviving this recession. Here's the very best and latest in thinking and action specifically on selling in a recession. It's an incredibly straightforward, really practical guide containing: exact phrases you can adapt for yourself to handle price objections; low-cost, quick-to-implement marketing tactics you can use immediately to flush out those in your market sector who do have budget; and, bonus tips if you are trying to squeeze the best performance out of your reduced head-count sales team. Plus all your tough questions answered in our specific 'open for surgery' section. Don't let this economic downturn ruin what you've worked so long and hard for. It's time to start kicking some recession ass and it's time to start now.

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More Information

Format: Paperback
Pages: 158
Publisher: Infinite Ideas Limited
Published: 30 Apr 2009

ISBN 10: 1906821143
ISBN 13: 9781906821142

Author Bio
Nicholas Bate runs Strategic Edge Ltd, a consultancy that has a simple vision: to enable individuals to realise and release their potential. He works extensively with individuals and teams in organisations as similar and different as Microsoft, Marks & Spencer, Philips Electronics, Hudson Global, Intel - as well as many non-corporate organisations, even primary schools. Nicholas is the author of Instant MBA, Beat the recession (9781905940721), Have it your way and Unplugged, all published by Infinite Ideas.