Return on Customer: Creating maximum value from your scarcest resource

Return on Customer: Creating maximum value from your scarcest resource

by Don Peppers (Author), Martha Rogers (Author), Don Peppers (Author), Martha Rogers (Author), Ph.D. (Author), Ph.D. (Author)

$4.30

Save:$14.50 (77%)

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More Information

Format: Paperback
Pages: 256
Publisher: Cyan Books and Marshall Cavendish
Published: 15 Sep 2005

ISBN 10: 1904879349
ISBN 13: 9781904879343