Weathering the Storm: A Crisis Management Guide for Tourism Businesses

by Mary Lynch (Author)

• Used

  Paperback
  2007

  $3.76

  This book presents a simple guide to managing a crises in the travel and tourism industry. Mary Lynch, formerly Chief Executive of the English Tourism Council, examines the impacts of such a crisis - whether it be regional or international - from a practical viewpoint. She then goes on to look at what can be done to minimise those impacts in order to speed recovery.