Corporate Man to Corporate Skunk: Biography of Tom Peters

Corporate Man to Corporate Skunk: Biography of Tom Peters

by StuartCrainer (Author)

Synopsis

"The first biography of a management phenomenon, Tom Peters - guru, corporate messiah, author and fashion accessory - Corporate Man to Corporate Skunk uncovers the truth behind the hype, the reality behind the Peters mythology. Crainer traces the rise of a one-man industry from Vietnam, McKinsey and the Pentagon to a corporate Billy Graham." "Stuart Crainer gained unique access to Tom Peters, obtaining many hours of revealing interviews. He builds a complete picture by talking to Peters's former associates, his contemporaries, acolytes and opponents." "Corporate Man to Corporate Skunk is a searching account of a management icon which simultaneously demystifies the whole guru industry and explains why managers continue to put such faith and dollars into a select few individuals." --BOOK JACKET

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More Information

Format: Hardcover
Pages: 252
Publisher: Capstone
Published: 01 Feb 1997

ISBN 10: 1900961016
ISBN 13: 9781900961011

Author Bio
Stuart Crainer is a management and business writer and commentator. His work appears frequently in the Financial Times, The Times and Management Today. He is the author of The Ultimate Business Library and editor of the Financial Times Handbook of Management.