by Craig Wilson ; Peter Wilson (Author)
Aims to redesign, redefine and reinvigorate working with the world's poor by focusing on numerous low-risk, low-cost recommendations on how business can interact with and positively influence the lives of the poor. This book takes a strategic stance on the ways in which a multinational company can strategically engage with the problem of poverty.
Format: Hardcover
Pages: 192
Edition: 1
Publisher: Routledge
Published: 31 Oct 2006
ISBN 10: 1874719969
ISBN 13: 9781874719960