by NilouferSelvadurai (Author), PeterGillies (Author)
Marketing Law introduces law, business law, and marketing students to the diverse and varied laws that apply to the marketing of goods and services. The laws applying to manufacturing, packaging, labelling, advertising, promotion, pricing and the sale of goods are examined.
Format: Paperback
Pages: 350
Edition: 1
Publisher: Federation Press
Published: 01 Aug 2008
ISBN 10: 1862876991
ISBN 13: 9781862876996