Strategic Management: Awareness and Change

Strategic Management: Awareness and Change

by JohnThompson (Author)

Synopsis

Strategic management 5e is essential reading for all students of strategy at undergraduate, diploma and MBA level. Structured around a traditional analysis, formulation and implementation framework, based on a mini-case approach, and supported by unrivalled supplementary resources, John Thompson's accessible text encourages students to think about strategy through the successes and failures of real companies. In addition, the unrivalled subject coverage introduces readers to topics of contemporary interest including emergent strategy, entrepreneurship, and leadership.

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More Information

Format: Paperback
Pages: 1141
Edition: 4th Revised edition
Publisher: Cengage Learning EMEA
Published: 03 May 2001

ISBN 10: 1861525877
ISBN 13: 9781861525871