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Strategy from the inside out (Self development for managers)

Strategy from the inside out (Self development for managers)

by Dominic Swords (Author), Ian Turner (Author)

  • New

    Paperback 1997

    $63.35
Synopsis

This book provides a thorough step-by-step guide to strategic thinking. Designed to take executives and management teams through the strategy process in a logical fashion, the book is aimed particularly at managers in medium-sized businesses or in business units within larger companies. This book provides a thorough introduction to the concepts surrounding business strategy, enabling managers to develop their strategic thinking for business success. It includes practical examples to illustrate concepts as well as pro-forma planning sheets to record the results of the planning exercise as you go through.

$63.35

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Quantity

20 in stock

More Information

Format: Paperback
 Pages: 192
 Edition: New
 Publisher: Cengage Learning EMEA
Published: 29 Aug 1997
ISBN 10: 1861521928
ISBN 13: 9781861521927

Media Reviews
1. The Need For Strategic Thinking 2. The Search for Competitive Advantage 3. Key Success Factors: What Drives Business Logic and How Are These Drivers Changing? 4. Strategies For Medium Sized Companies: Lessons From Research 5. Understanding The Economy 6. Analysing the Business Environment 7. Understanding the Competitive Dynamics in Your Industry 8. Pulling it all Together 9. Creating The Right Strategy 10. Enacting Strategy
Author Bio
Ian Turner is a Director of Study and member of the Strategy Faculty at Henley Management College Dominic Swords is a Director of Study and member of the Strategy Faculty at Henley Management College