Be Creative : Toolkit for Business Success (Smart Strategies)

Used
Paperback
1997
$3.27

This text offers guidance to managers about how they can develop a strategic response within their organization to issues of creativity, i.e. the process of new product development. Examples are taken from the authors own consultancy experience in a range of international companies such as 3M, ICL, Rank Xerox and British Gas.

Synopsis

This text offers guidance to managers about how they can develop a strategic response within their organization to issues of creativity, i.e. the process of new product development. Examples are taken from the authors own consultancy experience in a range of international companies such as 3M, ICL, Rank Xerox and British Gas.

$3.27

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More Information

Format: Paperback
Pages: 154
Publisher: Cengage Learning EMEA / Thomson Business Press
Published: 27 Mar 1997
ISBN 10: 1861520875
ISBN 13: 9781861520876

Be Creative : Toolkit for Business Success (Smart Strategies)

Used

$3.27

Synopsis

$3.27

More Information