by David Doyle (Author)
Highlights and examines the many pitfalls managers face, and suggests a flexible model which offers stability and sustainability in the modern global marketplace. This work includes key points and a checklist at the end of every chapter.
Format: Illustrated
Pages: 244
Edition: 2
Publisher: Elsevier Limited
Published: 01 Dec 2002
ISBN 10: 1859715176
ISBN 13: 9781859715178