Production for Graphic Designers (Fourth Edition)

by Alan Pipes (Author)

• Used

  Paperback
  2005

  $3.20

  Computer technology has completely revolutionized the work of graphic designers, printers, and print production professionals. To keep pace with these far-reaching changes, Production for Graphic Designers is set firmly in the digital age. This revised fourth edition embraces all the new and emerging technologies in graphics and print production, comprehensibly explaining the prepress and printing processes from traditional letterpress to the latest on-press CtP (computer-to-plate) digital offset and on-demand colour printing. It also covers new workflows and spells out the many acronyms encountered by today's designers. As well as covering print, it provides an authoritative guide to working in digital media, particularly the Internet. There are also addtional feature spreads on key graphic designers such as Bruce Mau, Paul Rand, Chris Ware and Pentagram.

• Used

  Paperback
  1997

  $3.20

  This revised and redesigned text on print production covers up-to-date technological advances and explains all the standard prepress and printing processes. It gives detailed advice on preparing artwork for printers, examines the creative potential of typography in a digital enviro nment and provides coverage of illustration, layout and proofing - in both computerized and conventional settings. In a new chapter on the Internet, the author cuts through the technical jargon of downloading, HTML, search engines and web sites to show the opportunities that going on-line offers the designer. The book also provides as a source of inspiration, six Design Trailblazer spreads to showcase the work of pioneers in different fields of graphic design.